{"id":1885,"date":"2023-07-07T16:00:00","date_gmt":"2023-07-07T14:00:00","guid":{"rendered":"https:\/\/www.designcons.it\/en\/?p=1885"},"modified":"2023-07-03T18:44:09","modified_gmt":"2023-07-03T16:44:09","slug":"orologio-by-swatch","status":"publish","type":"post","link":"https:\/\/www.designcons.it\/en\/2023\/07\/07\/orologio-by-swatch\/","title":{"rendered":"Orologio by Swatch"},"content":{"rendered":"\n<p>The first 12 Swatch watch models were presented on 1 March 1983 in Zurich, Switzerland.<\/p>\n\n\n\n<p>Initially the Swatch watch was launched at a price of between 39.90 and 49.90 Swiss francs, a few months later its price was standardised at 50.00 francs.<\/p>\n\n\n\n<p>The interesting thing is that it is a high-quality watch, sold at a low price, and this immediately gains it popularity. The sales target is set at 1 million pieces for 1983 and 2.5 million for the following year, but Swatch manages to do much better: 20 million pieces sold in the first three years alone.<\/p>\n\n\n\n<p>Swatch&#8217;s fame grew considerably over the years and led the company to collaborate with other brands and well-known faces from the world of entertainment, actions that made the brand even more popular.<\/p>\n\n\n\n<p>To this day, many variations of models are produced, with a great deal of imagination in each piece that still makes Swatch an innovative and avant-garde design company.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" data-id=\"1886\" src=\"https:\/\/www.designcons.it\/wp-content\/uploads\/2023\/07\/Post1b.jpg\" alt=\"\" class=\"wp-image-1886\" srcset=\"https:\/\/www.designcons.it\/wp-content\/uploads\/2023\/07\/Post1b.jpg 800w, https:\/\/www.designcons.it\/wp-content\/uploads\/2023\/07\/Post1b-300x300.jpg 300w, https:\/\/www.designcons.it\/wp-content\/uploads\/2023\/07\/Post1b-150x150.jpg 150w, https:\/\/www.designcons.it\/wp-content\/uploads\/2023\/07\/Post1b-768x768.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" data-id=\"1887\" src=\"https:\/\/www.designcons.it\/wp-content\/uploads\/2023\/07\/Post1c.jpg\" alt=\"\" class=\"wp-image-1887\" srcset=\"https:\/\/www.designcons.it\/wp-content\/uploads\/2023\/07\/Post1c.jpg 800w, https:\/\/www.designcons.it\/wp-content\/uploads\/2023\/07\/Post1c-300x300.jpg 300w, https:\/\/www.designcons.it\/wp-content\/uploads\/2023\/07\/Post1c-150x150.jpg 150w, https:\/\/www.designcons.it\/wp-content\/uploads\/2023\/07\/Post1c-768x768.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n<\/figure>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>The first 12 Swatch watch models were presented on 1 March 1983 in Zurich, Switzerland. Initially the Swatch watch was launched at a price of between 39.90 and 49.90 Swiss francs, a few months later its price was standardised at 50.00 francs. The interesting thing is that it is a high-quality watch, sold at a [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":1,"featured_media":1888,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[36,32,333,18,17,547],"class_list":["post-1885","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accessories","tag-accessories","tag-clock","tag-designaccessories-2","tag-designblog","tag-designicon","tag-swatch"],"_links":{"self":[{"href":"https:\/\/www.designcons.it\/en\/wp-json\/wp\/v2\/posts\/1885","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.designcons.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.designcons.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.designcons.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.designcons.it\/en\/wp-json\/wp\/v2\/comments?post=1885"}],"version-history":[{"count":1,"href":"https:\/\/www.designcons.it\/en\/wp-json\/wp\/v2\/posts\/1885\/revisions"}],"predecessor-version":[{"id":1892,"href":"https:\/\/www.designcons.it\/en\/wp-json\/wp\/v2\/posts\/1885\/revisions\/1892"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.designcons.it\/en\/wp-json\/wp\/v2\/media\/1888"}],"wp:attachment":[{"href":"https:\/\/www.designcons.it\/en\/wp-json\/wp\/v2\/media?parent=1885"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.designcons.it\/en\/wp-json\/wp\/v2\/categories?post=1885"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.designcons.it\/en\/wp-json\/wp\/v2\/tags?post=1885"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}